Zen Genius participates again @ IRDC 2007 in Atlanta! For two years now Joe Baer and the team have lead the IRON MERCHANT CHALLENGE at the International Retail Design Conference. The Iron Merchant Challenge is an interactive visual merchandising session that inspires and challenges leaders in the retail industry to use their creativity in a hands on visual merchandising exercise. The Iron Merchant Challenge is a wonderful ice breaker and out of the box conference session that goes beyond the power point class room into a fun and energizing experience. Each session begins with an inspirational presentation and then participants are divided into teams and led by a leader in the industry. Teams compete and attendees vote for the winner. Every year the competition gets more exciting! Who will be the next Iron Merchant?
www.IRDConline.com
http://www.irdconline.com/speakers
Iron Merchant 2006: Bevan Bloemendaal, Timberland
Iron Merchant 2007: David Kepron, spg3 (pictured)
Iron Merchant 2008: Karen Massey, Macys
